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Media research

If you would you like to know more about users of newspapers and magazines or Internet sites, if you wish to survey TV viewers or radio listeners, or if you are interested in the efficiency of media investments, our online / media research group is the right contact. We conduct user and subscriber surveys and gather information on usage behaviour, motivation and interest in topics. We also demonstrate how new subscribers or users can be gained, why existing users move, and how the public responds to new offers, for example. The combination of web analytics and survey data in the LINK Internet panel offers completely new insights into user behaviour.

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