Scientific studies prove: Convinced employees who identify with the goals of their company are more likely to act in its interests. They are more productive, more committed and more often look beyond their immediate field of activity. This “Employee Engagement” therefore improves not only personal but also overall corporate performance. A professional analysis of employee satisfaction is therefore an essential management tool for every company.


We help you to understand the drivers of employee satisfaction


In addition to the implementation of employee surveys by an independent, neutral institute, our experience shows that the causal analytical area plays a decisive role. Because as clear as the added value of convinced employees is, it is difficult to identify the implicit and hidden drivers of employee satisfaction. In the qualitative area, one-on-one interviews and group discussions are usually used for this purpose. At LINK, these sessions are conducted exclusively by qualitative moderators with the necessary psychological experience. They create an atmosphere of trust, ensure the anonymity of answers and explore the success factors for higher employee satisfaction.

In the case of quantitative employee surveys, we conduct modern driver analyses based on standardised questionnaires in order to determine causal relationships. We thus achieve a significantly better explanatory quality than conventional methods such as correlation or linear regression analyses. This means that we also take indirect and non-linear correlations into account – so the results explain much better what really motivates your employees.

Contact us

Stefan Reiser

Head of Marketing Research Division